Moreover the staff of the brand, complete for the occasion, was extremely welcoming…

And its manager, Sandro Veronesi, proved his great savoir faire.

He was the one to talk about renovation, openness towards new markets and towards a new conception of the image of a bride. The result was clearly visible on the catwalk: even if the classical, elegant and romantic aspects of the Atelier were maintained, the brand started giving space to new and original genres.

Next to a great return of the white, Atelier Emé decided to abolish excessive, old and dusty dresses. Forget old bride gowns that can be worn just once in a lifetime and that then have to be left forever in your closet: a modern bride wears a dress that can be perfect even for a party or a gala. This is where the genial idea to create a Party line comes from. All the pieces are extremely high-quality and are perfect for any night or event, and moreover the prices are never exaggerated, which is always a win. A charming, heterogeneous and dreamy atmosphere characterized the whole show, from start to end.

The key word was contamination: a bride gown nowadays can be matched with a denim shirt without losing a tiny bit of its elegance, and even acquiring charm and modernity; velvet and pink organza are the new must-haves for those who get married in winter, while a dark blue or purple corset paired with a purely white tulle skirt creates new contrasts of colors and fabrics.

The most romantic ones can play with transparencies and embroideries. Lace is high-quality, with a fresh and interesting design. Kimonos, silk and brocade remind of the sensual and refined elegance of the East.

Originality and tradition, simplicity and abundance, casualness and solemnity: here is what the Wonderful and always extraordinary Raffaella Fusetti managed mix to Atelier Emè  in this new and wonderful bride collection 2018.